How To Create A Cult Following in 40 Mins
Sweat Equity - A podcast by Marketing Examined

Building a "cult" following is transforming casual viewers into loyal customers and ultimately into super fans. This journey creates a "cult-like" following where customers become integral to the brand's ecosystem. Their audience isn’t merely transactional buyers; they are devoted fans who keep coming back for more. Building this for a brand is essential for growth and standing apart from the competitors. In episode 44, Alex dives into a brand known as Trikko - (arabic for t-shirt) and how their faceless founder built a "cult" following on TikTok after loosing multiple 100K+ follower accounts. Then Brian dives into organic content strategizes that app founders are using to go viral and drive app downloads. This is a great episode diving into building a strong community of followers and strategies for going viral with organic content. 📱Follow Us On Social:--------------------Instagram Alex https://www.instagram.com/alexgarcia_atx/ Brian: https://www.instagram.com/brian_blum/ Twitter www.twitter.com/@alexgarcia_atxwww.twitter.com/@brian_blum1--------------------🔥Want Free Game?Send us a picture of your Apple & Spotify reviews to [email protected] and we'll make you a playbook in a future episode.--------------------📈Growth Playbooks, Directly To Your InboxFor growth playbooks, deep dives, and marketing case studies, get subscribed athttps://www.marketingexamined.com--------------------🎥Checkout Brians Content Agency https://www.nibble.studio--------------------CHAPTERS:0:00 Intro2:42 How Trikko Built a Cult Following 23:55 SARAL Ad25:09 Viral Organic Content Frameworks for Apps 36:42 Lifestyle Content For Brand Accounts40:21 Ending Thoughts