Livin' the Dream: How Ral West Helps Entrepreneurs Escape the Grind

In this episode of Founders Future, with host Ammar Elm, we sit down with serial entrepreneur and best-selling author Ral West. Ral shares the incredible journey that led her from running a family tourism business to building and selling a company to Alaska Airlines, all while crafting a life of freedom with homes in Alaska and Maui. She delves into the six core principles—Systems, Data, Leverage, Culture, Team, and Customer Delight—that became the foundation of her success and the framework ...